First Look 👀: The Undefeated Road Bike

We are proud and excited to introduce the Undefeated Road Bike.

An extremely capable, nimble and responsive road bike frame, that will give even the best carbon frames a run for their money. We've built on the Undefeated's winning pedigree.


There’s an old adage… “Don’t race, what you can’t replace.”  We’re introducing the Undefeated Road as an aluminum crit-killer, that can withstand the beatings of training, traveling, and commuting.

The Undefeated Road; features 7005 Double-Butted Aluminum tubing, an oversized tapered head tube and an Essor USA full carbon fork that come together to create a stiff, responsive, and fast ride.

Partnering with SRAM to bring you Apex 1 or Force eTap AXS

Built with SRAM Apex 1 ($1299) :  We have paired the stunning frame with 2 different build packages. The first, SRAM Apex 1 groupset; offers a simplified 1x11 drivetrain. Paired with an 11-32T Cassette, the Undefeated Road Apex 1 provides a gear range to meet any challenge on the road.

SRAM DoubleTap shifters provide smooth, tactile shifting, and the Mavic Aksium with sealed cartridge bearing hubs glide over the road ahead.  The MSRP of $1299.99 makes this a very attractive deal.

Built with SRAM Force eTap AXS ($2899): Race Ready, Out of the Box - we’ve paired the Undefeated Road Force eTap AXS with some of the best components the industry has to offer.  The SRAM Force eTap Axs Drivetrain that features quick and precise electronic shifting over the light-weight 10-33 cassette...(DID WE MENTION IT'S WIRELESS?)

The Force eTap features Flattop technology that allows for a narrower chain with quieter operation and increased strength and durability.

AXS Enabled - Control. Personalize. Monitor. AXS - SRAMS's new bike component intergration system - takes eTap® wireless shifting to the next level. The SRAM AXS app allows riders to see battery status, change component behavior, personalize controls get maintenance reminders and update firmware.

Riders can choose whether they want the simplicity of SRAM’s 1x system, or go for a wider range of gears by selecting the 2x crank.


All of this is sitting upon DT Swiss P1800 wheels, a modern, wide and light aluminum rim. Making for a balanced width to stiffness to weight ratio. These wheels are complemented by a hub featuring DT Swiss' proven pawl system free-hub as well as a high-end build with bladed spokes and elaborate aluminum nipples. These features make it a premium training wheel easily able to race your mates when the city limit sign comes up.

Our initial offerings include a Frameset ($649.99) , Apex 1 Build ($1299.99) and Force eTap Axs Build ($2899.99) . See them all for yourself: